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Stop Animal Abuse! Spreading Awareness in the Simplest of Ways

by Admin - on Dec 2nd 2016 - Comments Off on Stop Animal Abuse! Spreading Awareness in the Simplest of Ways

Animal CrueltyPets are beloved animals. Not all of them get the love and care they deserve, though. In fact, reports show that about 300,000 animals suffer from abuse every year. More and more people are becoming aware of the abuses suffered by animals, however, and they are taking steps to address the issue.

According to Positiveimpressionsllc.com, spreading awareness and helping to educate the public about animal abuse is the best way to make the world a better place for mistreated animals. What are some other examples of things that people can do to fight for animal rights?

Sharing Social Media Posts on Animal Cruelty

With the vast number of people on the digital platform, social media is one of the best tools to utilize when raising awareness. So, don’t just ignore posts geared towards teaching people the plight of animals! Sharing them is the best way to expose animal cruelty issues and make the public aware of the anti-cruelty options that they could take.

Online Fundraising Can Save an Animal’s Life

News of animal abuse and injury could also help raise donations for animals that need special treatment or medical care. For example, news of Buck, a three-year old dog that suffered gunshot wounds to his face, neck, shoulders, mouth, gums, and eyes, raised as much as $10,000 for his rescue and treatment. Even the smallest of donations can make a huge difference.

Volunteering at Animal Shelters

If you’ve got a knack for caring for animals or simply just love being in their presence, why not spend the weekend volunteering at an animal shelter? It wouldn’t take long to find one that’s near your area. Make sure you find a shelter that shares your own values, though, as not all shelters follow the same guidelines. Once you’ve found the right one, you can walk dogs, clean cages, and shower those furry animals with the love they deserve.

Adopting a Pet

Homeless shelter animals end up euthanized when they can’t find a home, as shelter homes don’t have enough space to accommodate several pets at a time. If you’ve got the space in your home and heart for an extra pet, then adopt one yourself! Not only is adoption cheaper than buying a pet, you’ll also give that animal the love and attention it deserves.

There are many ways to fight for animal rights and make a difference. Whether it’s from the simple act of sharing an educational post about animal abuse or volunteering your time at a shelter, your efforts will help save an innocent life.

Top Reasons Google Suspend Your Local Business Listing

by Admin - on Nov 28th 2016 - Comments Off on Top Reasons Google Suspend Your Local Business Listing

Business Local Listing in MelbourneDid Google recently suspend your local business listing, but you’re unsure why? If you’re wondering what you did wrong, below are some ideas.

  • Your website field has a visible forwarding URL. This is a no-no. According to Google’s guidelines, you must refer or redirect URLs and contact numbers your business actual location.
  • You have too many keywords in the field for business name. Google typically orders a soft suspension if you add excessive information/keywords such as store codes, taglines, special characters, and the like.
  • You utilised a non-verified location in your listing. Essentially, all your listing must be verified, otherwise, unverified listings that are displayed on Google Maps would be taken down, along with its reviews and images.
  • You have multiple verified listings for only one business. Put simply, one business should only have one listing.
  • Google Plus doesn’t allow your business type or consider its sensitive. According to the guidelines of Google Plus, all businesses dealing in regulated services or products including drugs, alcohol, tobacco, gambling, medical devices, firecrackers, and weapons must set an age and geographic restriction for their content.
  • You have a virtual mailbox or office address for your business listing. It’s extremely unethical and in bad taste to have a listing page for a virtual office or mailbox unless it’s also staffed during your service hours, explains a local SEO specialist in Melbourne. He adds that in the event that someone reports you to Google or Google catches you, it will automatically remove your listing.
  • You really didn’t do anything wrong, but the industry you’re in is a natural magnet for spam. There have been instances wherein Google’s spam filters unintentionally suspend and remove a listing. Post your problem on Google’s My Business forum in order that a Top Contributor will see your case and take it to the relevant people.

There might be other reasons why Google might suspend your local listing, but keep these in mind since these are the most cited causes for suspension. That said, brush up on the guidelines imposed by Google My Business to being suspended again in the future.

Splash-Free Urinals is effecting the Dry-cleaning Service

by Admin - on Nov 24th 2016 - Comments Off on Splash-Free Urinals is effecting the Dry-cleaning Service

Splash-Free Urinals in UKFor sanitation engineers, splashes and gushes in the urinals are an issue in all intricate public spaces and their work.

Therefore, it’s up for specialist businesses like Eastpac Group to provide dry-cleaning products that will enable sanitation workers to accomplish their jobs effectively. But, of course, nobody desires to continue attending to splashes in the urinal, job or not, especially if it can be avoided.

Now that the technology for splash free urinals recently had the most promising breakthrough yet, this can mean a dramatic change in the way the industry functions.

The Scientific Pursuit of Liquid Control

Unfortunately, urinal splotches are unintentional since the rate of speed at which fluids exits the body is simply too fast for the ceramic basin to control. The Register UK reports, “When drops of liquid hit a hard surface at a high-speed, the impact distorts the liquid’s structure and it bounces back. The rebound motion of liquid can sometimes be unpleasant or even dangerous, and can certainly result in higher cleaning fees’. Hence, unless everyone urinates seated and in a slow pace (which is impossible at times) the urinal splashes are inevitable.

A Practical Physics Solution

The dilemma of splashes in urinal spaces, however, can soon be history as a paper from the Physical Review Letters revealed a sustainable solution. By coating the surface of the of urinals with something soft, the cycle of the liquid structure bouncing back due to high speeds can be theoretically negated. The lead author and engineer of the research, Professor Alfonso Castrejón-Pita states, “no one had actually studied systematically what happens when droplets hit soft substrates. What is most surprising is that you need about 70 per cent more energy to get a drop to splash off these soft materials when compared with hard materials.”

Apart from simply preventing nasty liquids from spreading out of the urinal basins, the proposed coating can also be applied to stop molecules that can cause food poisoning and other chemicals.

Brand Awareness: Positioning for Household Name Success

by Admin - on Nov 23rd 2016 - Comments Off on Brand Awareness: Positioning for Household Name Success

Digital Creative Agency in MelbourneJust how important is marketing for any business? Very important. This is something you should never ignore or neglect. Otherwise, you’ll be letting opportunities pass you by. Consumers are fickle-minded; now they want this and the next moment they want something else. Marketing can ensure your place in their minds — that spot they hold for their special relationships with the brands they trust — so that whenever they need something that you provide, there is hardly any room for fickle-mindedness. They’ll just go to you.

Positioning your brand

A company stands for something. Whenever you see the logo of a popular brand — say, Adidas — you automatically think sports. It may not be a conscious thing, but you know that it stands for sports and the apparel that goes with it. “Shoes” may be your answer, but you’re not thinking leather dress shoes for wearing with Armani; you’re thinking footwear for running, playing and wearing casual or sporty outfits.

That’s called brand positioning, when you are able to capture your consumers’ imagination as far as what your brand offers. And when you think about the competition that Adidas has to work against, you see how hard that work is and how important it is for the brand to stay on their toes.

How to become a household name

This is the dream of any business that interacts with customers — to become so popular their brand becomes a replacement for regular words. That’s why you call your tissue Kleenex and your lighter Zippo.

You can’t make this happen overnight. It takes dedication, effort, expenditures, investments, a corporate identity and style so perfectly developed by a digital creative agency in Melbourne, such as Voodoo Creative, that everything you do by way of marketing and communications is in sync, directed, guided and targeted to a specific segment of the population — your niche.

With the proper activity, the right kind of engagement, the encompassing presence in media and the partnership with a tried and tested agency, you can achieve that brand status you’ve always dreamed of.

How Visuals Capture Consumer Attention Effectively

by Admin - on Nov 21st 2016 - Comments Off on How Visuals Capture Consumer Attention Effectively

Graphic Design Studio in Melbourne People are visual creatures. We have to see things to be truly convinced — to see is to believe, as the common saying goes. In the case of retail marketing, what we see is usually a large deciding factor in what we choose.

The importance of visuals

The importance of visuals is most obvious when convincing people to choose what they buy. Looks can be deceiving, but they are also important in getting people to notice. This is why that girl in a cute dress at the party or the handsome salesperson convincing people to try a perfume is often the first person others may want to approach. It doesn’t matter who they are, what their hobbies are, or what politics they believe in, they are a magnet for attention.

Fighting for recognition

The same is true when you hire a Melbourne graphic design studio to create a packaging design for your new product. Let’s say that product is a can of soup. You already know that there are hundreds of other soups out there, vying for shelf space at the supermarket. 

What can make your product stand out if nobody knows how it tastes just yet? The trick is to convince people to ‘try’ your product first. If it is indeed good, the design of its packaging may lose a little of its importance for the customer who already loves it, but it has to be attractive enough for people to put it in their shopping carts.

Leading customers

The battle for consumers’ attention doesn’t end there. That’s why consistency in design and style is important. Your design agency is likely to come up with designs for different materials that lead consumers toward a certain direction — to trust and buy your product — because the design generates recall and recognition. From your posters to your website to your packaging and promotional items, that design principle must be ‘familiar’.

A brand strategy calls for great graphic design and the deployment of the marketing materials that carry that design. It’s what separates you from the rest even when customers have yet to try your products.

Finding Lost Souls: Homelessness as a Mental Health Concern

by Admin - on Nov 17th 2016 - Comments Off on Finding Lost Souls: Homelessness as a Mental Health Concern

FHA Loan ProgramHaving a home, as in a physical dwelling, is a fundamental basis for the right to a life of dignity, safety, and security. Feeling at home is vital for good mental and physical health, as it makes you feel more “included”. Renting or owning a house in a neighborhood enhances a person’s private and social life. Simply put, home ownership both a necessity and aspiration that all people share.

The relationship between homelessness and mental illness can be argued based on these circumstances. Having a mental health problem can cause a person to become homeless, and homelessness can cause or exacerbate existing mental health issues.

Homelessness in the US

Several studies report that depression rates are much higher in the homeless population. Rates of hospitalizations are much more pronounced among poor or homeless people. In a 2015 report published by the Nation Alliance to End Homelessness, between 2 to 3 million people in the US experienced an episode of homelessness.

And this number continued to rise as the global financial crisis materialized. By 2014, the number dropped to a million people, an improvement attributed to the passing of the HEARTH Act, which channeled funds to a nationwide homeless assistance system.

There are nearly 100,000 chronically homeless people in the US and many more of them who live in permanent housing still remain poor. But, on a positive note, many family households who experienced homelessness and moved from one transitional shelter to another were able to secure jobs and buy their own homes through the FHA loan program.

Ending Homelessness

Homelessness, much like mental illnesses, is not something you can fix overnight. While like mental illnesses, homelessness is not a hopeless condition. By providing assistance and the economic resources to attain stability, they can bounce back and live a meaningful life.

Psychologists and advocates consider both homelessness and mental illnesses as a matter of public health, which means that we must redouble our efforts to address homelessness and conditions associated with it. In cases like these, psychologists play an important role in identifying the root causes or specific circumstances that push people with mental health problems to being homeless.

But putting an end to homelessness requires cooperation between various members of the community. Temporary shelters are nothing but band-aid solutions. What experts suggest is a more holistic way of bringing back safety and stability to homeless people’s lives.

Do You Have an App for Your Consumers’ Needs?

by Admin - on Nov 17th 2016 - Comments Off on Do You Have an App for Your Consumers’ Needs?

Mobile Online PaymentApplications, or apps, are everywhere. They’re on planes, trains, ferries, and buses. They’re in homes, offices and places where people congregate. If you doubt the pervasiveness of apps, just consider the phrase, ‘There’s an app for that’. And you’ll recognise just how much apps have invaded people’s lives.

Mobile Apps and a New Way to Pay

In fact, apps are posing a challenge to traditional business, ‘disrupting’ processes, and endangering profits for companies that fail to adapt. One industry at potential risk is banking and finance. The Macquarie Group predicts the four big banks in Australia could lose $27 billion per year because of mobile app payment systems.

To avoid the potential loss of billions, most banks are offering mobile solutions to simplify payments and integrate services. Commonwealth Bank, for example, is enabling customers to withdraw from the ATM using their smartphones. This sort of convenience strengthens loyalty and brand image.

The Allure of Apps

Deloitte’s recent data reveal that 79% of Australians own a mobile phone, with six in 10 owning multiple devices. Many have made online purchases through their mobile phones. Of course, mobile apps are not just for shopping and paying. Businesses, such as Uber, Clipp and Beat Q have developed apps for music streaming, real-time promotions, and loyalty points.

Mobile apps, Viper Online Marketing further explain, can enhance online marketing efforts through synergy. Application development that combines the business’s social media and website can improve the organisation’s online presence. And with it, its bottom line.

An app adds value to your business in three ways:

1. It gives you a competitive edge because you’re offering a unique experience for customers.

2. It helps your business operate better, making processes more efficient.

3. It secures your organisation’s future in an ever-changing market.

So, does your business have an app that meets your customers’ needs?

3 Things to Remember When Choosing Your Dream Home

by Admin - on Nov 14th 2016 - Comments Off on 3 Things to Remember When Choosing Your Dream Home

Living in your Dream HomeIf you’re going to buy your dream home, then for sure you would be choosing the one where you and your family will be able to have a wonderful time. There are many homes for sale out there, but only a few of them stand out and fit the description of being an ideal home. Would you like to find your dream home? The characteristics listed below might help you in your search:

Accessible to the Family

So you found a low-cost and nice house, but its location was in a secluded area. Would you still go for it? A huge “no” may be proper in this case. You see, if you want to live happily in your home, then ensuring that you and the family find it accessible should be at the top of your list. You are more likely to become contented if the home you choose is accessible. The location of your home is important after all.

Comfortable to All Members

Why all members? Well, there are instances that you may have underestimated the number of children that you and your spouse would have. This would render your family uncomfortable if your house does not meet the space your growing family needs. It would be best if you would talk to your spouse about this matter, so that both of you can plan which house would be perfect.

If you don’t want to buy at the moment, First National Mills & Gibbon says that you could also settle for Stratford rental properties.

The Right Rice

Of course, one thing that you ultimately would have to consider when looking for a property to purchase is the price. The property would have to match its location and size. The bigger the house, the heavier the price would be. Always compare the price to prevailing market rates. Fox Business also suggests that when you are budgeting for your house, you have to look at all the expenses involved.

If you are currently looking for your dream house, make sure that you remember these things. Your house must be accessible, comfortable, and it must come at the right price. Once these are evident in a home for sale, then that might be the best one for you.

From Pandemonium to Organisation: A Beautiful Transformation

by Admin - on Nov 11th 2016 - Comments Off on From Pandemonium to Organisation: A Beautiful Transformation

Organised OfficeA clean and organised office depicts an image of confidence and competence. It’s like telling your clients of your efficiency in handling their affairs. A messy office tells a different story.

It’s said that people can judge how your business is doing by looking at your work place. If your files are all over the place, with manuals and other materials scattered all around, it’s either you’re really busy or simply disorganised. Obviously, prospective clients may lean towards the latter and that might not sit well with them. As such, it might be time to get rid of the clutter.

Cabinets

Okay, you’d like to have a hard copy of everything but hey, you need a permanent holding place for them, right? Filing cabinets weren’t invented for nothing, you know. According to the Education and Training Unit website, filing cabinets are necessary to help you file your documents in an orderly manner so that you know where to get them when the time comes. That’s why they’re called filing cabinets in the first place, because it’s where you keep your files organised.

Trays and Cases

You think a cluttered table of documents would come across your client as proof of your hectic business activity? Even that might have a negative effect. It would only show inefficiency in handling documents, which, unfortunately, also translates to ineptitude and incompetence. Buy yourself some of those in-out trays where you can place documents that you need immediately. You can also get a couple of corner trim file case where you can put other documents and manuals. According to Wall Street Journal, it would look nice and more organised to have concentrated areas for certain documents.

Get Dirty

Take an hour of your time, roll up those sleeves and start cleaning your office. Remove unsightly dirt and stains from your table and chairs. You can use a mild cleaning solution for that. If you don’t have time for this, you can always hire professionals engaged in commercial cleaning in Auckland. They can perform the same task in perhaps half the time you need to complete it.

Having a cluttered desk or an office full of files in disarray does not always equate to a successful business operation, says an expert from Allbrite Services Ltd. Even news bureaus, which happen to have one of the busiest business operations, have organised desks and files. With a little bit of help, you can transform your office from a picture of chaotic messiness into orderly perfection.

Play with Light: The Hidden Health Benefits of Blackout Blinds

by Admin - on Nov 9th 2016 - Comments Off on Play with Light: The Hidden Health Benefits of Blackout Blinds

Blackout BlindsTemperature, colour, texture — these are only some environmental factors that can affect people physically and psychologically. The right room lighting, for example, can elicit soporific effects and affect a person’s sleeping pattern or the quality of their sleep. One way to control the light that enters a room is to install blackout blinds, sometimes known as ‘darkening shades.’

Blackout blinds, however, offer far more benefits to users than originally thought.

Lower Risk of Developing Cancer

Experts believe that the human body evolved to adapt to respond to sunlight. A disrupted body clock due to irregular sleep patterns suppresses the creation of necessary hormones like melatonin, which helps prevent breast cancer.

When a room is devoid of light during sleep, the body can rest more deeply and peacefully and is able to prevent changes to its natural internal rhythm. When these actions are in place, physicians say people can avert serious illnesses like cancer, obesity and depression.

Decreased Behavioural Problems in Children

Sleep, as most people know, is essential for the growth of children. Studies have shown, however, that these benefits go further than their physical well-being. Children who get proper sleep perform better in school as their memory improves. There was also a marked improvement in the attention spans of children who slept in darkened rooms with no phone or other artificial light sources.

Furthermore, blackout blinds aid in noise reduction because the cloth acts like double-glazing, according to kensingtonsystems.co.uk. The quiet space sends children to sleep in a relaxed state, and lowers the possibility of tantrums the next day.

Blackout blinds help control the light that enters a room, which contributes to the overall environment where people reside. With its many other health benefits, their installation could be worth looking into.

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